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Rewind

A dedicated 80s music player app for iOS, this app allows users to enjoy songs with scrolling lyrics, create and share playlists, and search for artists using advanced filters. The app also offers social engagement options such as commenting and following.

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Role

UX Research, UX Design, UI Design

Platform

iOS, Android

Year

2022

Project Planning

User Flow Diagram

Following competitor analysis and interviews, I developed a user flow for three primary functionalities (creating a profile, searching for new artists, and making a playlist)

Three additional features were also outlined (viewing lyrics, advanced search, and social interactions) based on preliminary research.

Low to Mid-Fidelity Wireframes

I started by sketching and then created low-fidelity wireframes in Figma, keeping in mind the desired functionalities and user flow, and conducted usability testing with friends. The design included standard features like a bottom navigation bar and required multiple iterations for more complex elements like the advanced search function.

Low to Mid Wireframes

Colors

I designed the app's color scheme for a nostalgic yet usable look, using a white "Memphis" background with pastel geometric shapes in Illustrator.

The main UI features a flat minimal design with a dominant lilac purple, complemented by black, off-white, and yellow and lavender accents, ensuring clarity and contrast with pure white text.

Color Scheme

High Fidelity Designs

Final Thoughts

What went well?

The app’s distinctive design established a strong visual identity, setting the stage for the final design.

What were the challenges?

Creating an innovative search function was complex and time-intensive. Developing a usable color scheme that reflects the Memphis design required several iterations.

What could be improved?

Adding a dark mode could enhance user experience for extended use, matching features found in other music apps.

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